How does Instant AI manage email sender to and from addresses?

When you onboard with Instant AI, we require DNS integration with your domain. This ensures all emails are sent on your behalf, maintaining brand trust and deliverability.

We’ll integrate using either your main domain or a subdomain. Our preference is to use your main domain wherever possible, but if that’s already in use or would impact your existing setup, we’ll automatically choose the best available subdomain to avoid disruption.

Default “From” address

By default, we’ll use a noreply address for all emails:

  • If we can use your main domain, the default will look like noreply@yourdomain.com.

  • If we need to use a subdomain, we’ll automatically select the best available option, like noreply@send.yourdomain.com or noreply@mail.yourdomain.com, depending on availability.

This setup happens automatically and ensures emails are authenticated and sent properly.

Default “Reply-To” address

By default, the “Reply-To” address will match the “From” address (also using noreply). This means replies won’t be actively monitored unless you configure this setting.

If you want customers to be able to reply to your emails, you can easily set your own “Reply-To” address in your Brand settings under the Reply-To Address field. For example, you could enter help@yourdomain.com, and all replies will go directly there.

Sender name

The name that appears in your recipients’ inboxes comes from the Store Name you configure in Brand settings. For example, if you set your Store Name to Instant Store, that’s the name shoppers will see in their inbox, even though the email is sent from noreply@yourdomain.com. The noreply part only becomes visible if they inspect the sender details.

 



FAQ's

Can I change the “From” email address to something other than noreply?

Not directly. To ensure proper authentication and deliverability, Instant AI manages the “From” address automatically. We always use a verified noreply@ address linked to your domain or subdomain.

How does Instant AI choose the subdomain if my main domain isn’t available?

We automatically detect the best available option, such as send, mail, or a similar subdomain, to minimise disruption and maintain alignment with your existing DNS setup.

What happens if I don’t set a “Reply-To” address?

If you don’t configure a “Reply-To” address, we’ll default to the same noreply@ address as the sender. This means any replies will not be received or processed unless you explicitly change it.

Does the name in the inbox match my brand?

Yes. The display name in your recipient’s inbox is pulled from your Store Name in your Brand settings. This ensures your emails look consistent and branded, even though we manage the underlying sending infrastructure.