How to Make Sure Your Promotions Sync Correctly with Instant AI

Instant AI automatically scans your Shopify site for live promotions so your emails always reflect what’s on your store. To make sure everything syncs correctly, it’s important that your promotions in Shopify are always up to date.

If an expired promotion is still present in your site’s HTML (for example, in the announcement bar), tools like Google, ChatGPT, and Instant AI can continue to pick it up. That means outdated codes or offers may keep appearing even if you think you’ve already turned them off.

How to Check

  1. Open your live website in a browser.

  2. Right-click anywhere and choose View Page Source (or Inspect).

  3. Use Ctrl+F / Cmd+F to search for the old code or text (e.g. “15% off”).

  4. If you find it in the HTML, it means the promotion is still being published from your Shopify theme.

How to Fix

  1. In Shopify, go to Online Store → Themes → Customise.

  2. Open the Announcement Bar / Top Banner section.

  3. Remove the expired promotion text completely, or replace it with your current offer.

  4. Save your changes, then refresh your live site and repeat the View Page Source step to confirm it’s gone.

Simply hiding the banner won’t work. The text must be deleted or updated so it’s not in the HTML. See Shopify’s guide to editing announcement bars

Why This Matters

  • Accurate promotions – Shoppers only see offers that are truly live.

  • SEO optimisation – Google and other search engines won’t surface outdated deals.

  • Consistency across channels – Instant AI, ChatGPT, and other tools will always stay in sync with your current store.

By keeping your promotions clean and current in Shopify, you ensure Instant AI and every other channel reflects the right offer every time.

 



Best Practices for Writing Promotion Banners

Your announcement bar should be short and punchy, but it also needs to give enough detail to be accurate. Instant AI (and tools like Google and ChatGPT) will use the text exactly as it appears, so vague or misleading wording can create problems.

Keep it short but precise

  • “30% off sitewide – today only”

  • “Big Sale On Now” (too vague, missing details)

Include important conditions

  • “Free shipping on US orders over $100”

  • “Free shipping” (unclear where it applies or if there’s a minimum)

Match your marketing rules

  • “30% off sitewide – excludes clearance”

  • “30% off sitewide” (if exclusions apply but aren’t mentioned)

Clarify currency when relevant

  • “Spend $150 AUD, get $20 off”

  • “Spend $150, get $20 off” (currency ambiguous)

Think of your banner as the source of truth. If a shopper — or Instant AI — wouldn’t fully understand the offer from the text alone, add one more word or phrase to make it clear.