How to use a Request Review Flow with Instant AI
The Request Review Flow automatically asks customers to leave a review after their order is fulfilled.
How it works
- Default timing: 1 email sent 7 days after fulfilment
- Additional touchpoints: Optional, with a 2-day delay between each
- Email creation: Instant AI generates the first email using the Review Request template. You can cycle through options and pick a layout block.
- Multiple products: All items in the order are listed, each linking to its product page.
- Review links: Buttons automatically link to your product pages using your existing review provider (not provider-specific).
Automatic exclusions
Instant AI automatically excludes orders with:
- Refunds
- Returns
- Cancellations
These are checked before send time and will only send a review request if the order has been fulfilled and hasn't occurred in any of these scenarios.
FAQ
Can I edit the email?
Yes — you can edit it like any other email in Instant AI. The trigger stays the same. If you’d like to try a plain-text outreach or a custom design, you can. Just keep a CTA button or link in the email and Instant AI will automatically connect it to the product page.
Do I need to connect my review app?
No — the email links directly to your product pages where your review widget or app is already set up.