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How to export your Shoppers list

You can export your Shoppers list as a CSV at any time. The export reflects whatever is currently in view — so if you've applied filters, only the filtered results will be included.

To export your Shoppers list:

  1. Go to Instant AI > Shoppers
  2. Apply any filters you want to narrow the list (optional)
  3. Click the ⋯ menu in the top-right corner
  4. Select Export as CSV
  5. A loading modal will appear while your file is being prepared
  6. Once ready, click Download CSV

What's included in the export

Each row represents one shopper profile. The file includes the following columns:

  • Profile ID
  • Last Event Time
  • Email Addresses
  • Phone Numbers
  • First Name, Last Name
  • Address (City, Region, Postcode, Country)
  • Unique Instant Email Opens
  • Unique Instant Email Clicks
  • Total Instant Email Deliveries

The Last Event Time is the date and timestamp of the most recent interaction Instant recorded for this profile, such as an email send, open, or click. This timestamp can be any event, and is useful to indicate the last date we received any activity, of any kind from this customer either on your website or engaged in emails. 

Instant manages contacts as profiles rather than individual email addresses. If a shopper has multiple email addresses on their profile, they'll all appear in the Email Addresses column of the same row.

The export includes raw counts for opens, clicks, and deliveries rather than calculated percentages. To get a rate, divide opens or clicks by total deliveries.