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Why does Instant AI need to connect to my DNS provider?

Instant AI connects to your DNS provider to verify your domain and send emails on your behalf. This connection ensures your emails are authenticated (through SPF, DKIM, and DMARC), which helps them reach your customers’ inboxes instead of being flagged as spam.

What this means for your existing setup

If you already use another email sending platform, or have existing DNS records connected elsewhere, nothing changes to your current DNS configuration.

Each platform uses its own unique records, and you can only have one active CNAME per subdomain (for example, send.yourbrand.com or mail.yourbrand.com).

Instant AI checks your domain automatically to find the best available option.

  • If your main domain is already in use, we’ll select a new subdomain like mail., send., or shop.
  • The records we provide are always new and non-conflicting — you simply add them alongside your existing records.


Why it matters

Adding Instant AI’s DNS records gives you:

  • Authenticated sending (SPF/DKIM/DMARC)
  • Improved deliverability and trust with inbox providers
  • Accurate tracking of opens, clicks, and unsubscribes tied to your verified domain

Once verified, your emails will show as being sent “from your brand,” not from a third-party sender — which helps your deliverability and brand reputation long-term.


FAQ's

Do I need to change my existing DNS records (like Klaviyo or Google Workspace)?

No. Instant AI only asks you to add new records for your selected subdomain. Your existing DNS setup (including Klaviyo, Google, or Shopify records) remains untouched.

How does Instant AI test that everything is working?

Instant AI automatically checks that your DNS records are verified and secure before any email is sent. You’ll see a “Verifying” status until your provider confirms the connection — then we’ll activate sending. If anything fails, we’ll show a clear error message so you can fix it before going live.

Can I go live before my DNS records verify?

No. To protect your sender reputation, Instant AI blocks sending until all required records are verified. Once verified, emails will start sending automatically.