Instant Release Notes | Q2 2026

CSV Export

Released 14 April 2026

What's new?

• You can now export your Shoppers list as a CSV directly from the Shoppers page
• Go to Shoppers > Select Menu in the right corner > Export as CSV
• You can also export Flow Activity from any flow's Activity tab
• Go to Flows > Select Flow > Activity > Download button in right corner 
• Both exports reflect whatever filters you have applied, so you can filter first and download exactly what you need

Custom Attribution Windows

Released 13th April 2026

What's new?

You can now customise the attribution window Instant uses to measure email and SMS revenue, directly from your settings.

• By default, Instant uses a 5-day open/click window for email and a 1-day click window for SMS, matching Klaviyo's standard settings
• Switch to Custom to set your own open and click windows independently for email and SMS
• Set either value to 0 to remove that interaction type entirely,  for example, 0 open days and 1 click day gives you a 1-day click-only model
• Email and SMS are configured separately, reflecting how the two channels are measured differently across the industry
• Changes apply retroactively and immediately, your full dashboard and flow analytics update the moment you save, so you can compare what any period looks like under a different model
• Find it in Settings > Email Settings > Preferences > Attribution window

Learn more about how attribution works →

How to customise your attribution window →

More ways to conditionally show email content with Rules

Released 10th April 2026

What's new?

• Instant AI now lets you manually create dynamic content within your emails
• Instead of one email for everyone, you can now tailor the design based on who's receiving it. Certain customers can get one image, others might get another. 
• Use cases like, Show a sale banner only during your sale, then it auto-disappears, a different hero for repeat buyers, or exclusive content for subscription customers
• Rules are filters you apply to blocks inside your email, so we know which block we should use for which customer, without altering any flows 
• There are two ways to use Rules: insert a new block that only appears when a condition is met, or replace an existing block with a different version for specific customers
• You can chain multiple conditions together — if the first isn't met, Instant tries the next, and so on
• Filter by location, purchase history, email activity, Shopify tag, or a scheduled date range
• Date-based Rules activate and expire automatically — set it once and your emails update themselves
• Replacing an existing block updates it everywhere it appears across all your emails at once

Read more about how to manage rules with our documentation here

More design options for buttons and dividers

Released 10th April 2026

What's new?

• There are now more design options when editing buttons and dividers

• This is useful when editing campaigns, and needing to override your brand defaults
• The new options show when editing colours, width, radius, outline, alignment & more
• These are once off overrides and won't apply to other blocks or impact your brand